Speak directly to hearts with copy that converts.
Strategic copywriting for brands ready to:
→ Craft copy that resonate deeply
→ Transform readers into loyal customers
→ Elevate their messaging and inspire action
Our Heart-to-Heart Impact
Wilde Copy Process
Research & Strategy
I start by getting clear on the client’s goals, audience, and voice. This includes market & competitor research, brand voice research, and creating a content strategy — all to make sure we’re writing with real clarity and direction.
Writing & Revising
Once the strategy’s locked in, I’ll write the first draft with a clear structure. The client will have space to review and give feedback, and I’ll make revisions from there.
Finalization
After edits, I’ll proof and polish everything so it’s ready to go — clear, confident, and consistent with the brand’s messaging.
Client: The Prototype
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The Prototype needed updated brand messaging and launch support across multiple channels. I worked closely with the project manager to:
Refresh the website with personality-driven copy
Write weekly newsletter emails to keep the audience engaged
Develop and set up a complete email and social content strategy for their signature course launch
The goal was to make every word feel like a conversation with the designers. We kept it warm, human, and grounded in strategy, so the audience didn’t just read, they connected.
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We wanted to move away from polished-but-generic copy and lean into messaging that felt real. My approach focused on:
Using strategic storytelling and testimonials to build trust
Writing with a tone that matched the founder’s voice: thoughtful, confident, and clear
Aligning copy across emails, social, and web to guide readers smoothly through the brand journey
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Client: Mako Mindfulness
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The client needed regular content to maintain visibility, share insights, and nurture relationships. I supported their marketing strategy by writing:
Weekly newsletters
Lead nurture and client onboarding email sequences
LinkedIn articles
Social media posts
Our goal: to create warm, insightful content that consistently builds trust with both potential and current clients.
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Before jumping into content, I worked with the client to clarify their voice, define their audience segments, and identify their core content pillars. From there, I:
Developed a repeatable tone-of-voice guide
Interviewed past clients to uncover the language, tone, and key decision drivers — then used those insights to guide messaging and content.
Built out frameworks for emails and posts to streamline future content
This allowed us to consistently publish thoughtful, actionable content, even during busy seasons.
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“What I enjoyed most during our project was Nicole’s resourcefulness and ability to cooperate towards a good end result. She was a great addition during our time together.”
Matias Pena | Email Engineers
“Nicole has been a driven and diligent partner to work with. She helped to drive us more leads, develop our presence online, and improve our reach. Her enthusiasm to constantly give better results has brought great value to our company.”
Kareem Abukhadra | Relentless
You deserve to focus on what you do best: Making a difference in your industry.
We’re not here to make you sound like everyone else.
At Wilde Copy, the aim is simple: write with clarity, connect with heart, and stay true to what makes your brand matter.
You’re doing important work.
But does your marketing show that?
Because the truth is: even the best products or services can go unnoticed without the right words behind them.
Words that sound like your brand, speak to the people who need you most, and make them want to stick around.
When your messaging is unclear (or just kind of “meh”), you don’t just lose attention, you lose trust.
And in industries built on care, credibility, and connection? That trust means everything.
Copywriter in (Constant) Training
I’m currently studying through Copy School by Copyhackers — one of the most respected training programs in the industry, where I’m constantly improving my craft.



